PPC Workshop – Learn Google Ads and Campaign Management | MindGigsPK
PPC Workshop | Learn Google Ads from Industry Experts in Pakistan
Want to drive instant traffic, leads, and sales with paid ads? Tired of guessing how Google Ads or YouTube ads work? Our hands-on PPC Workshop at MindgigSPK is designed to turn beginners and intermediate marketers into skilled performance advertisers — with real-world campaigns, budget management techniques, and conversion strategies.
Whether you're a small business owner, freelancer, job seeker, or agency professional, this PPC training will equip you with everything you need to launch, manage, and scale high-performing ads.
Learn Google Ads the right way — backed by strategy, data, and expert support
What is PPC and Why It Matters
Google Search Ads (Text ads shown on search results)
Display Ads (Banner ads across websites)
YouTube Ads (Video-based promotions)
Shopping Ads (For eCommerce businesses)
Remarketing Campaigns (Retargeting website visitors)
What You’ll Learn – Workshop Curriculum Overview
Remarketing Campaigns (Retargeting website visitors)
1. Google Ads Fundamentals
- What is PPC & how it works
- Google Ads account setup
- Understanding campaign types (Search, Display, Video, Shopping)
2. Keyword Research and Targeting
- Keyword match types (exact, phrase, broad)
- Negative keywords
- Geo-targeting, device targeting, and audience segmentation
3. Ad Copy & Extensions
- Writing compelling Google Ads copy
- Using ad extensions (sitelinks, callouts, structured snippets)
4. Bidding and Budgeting
- Manual vs. automated bidding strategies
- Smart bidding: Maximize clicks, ROAS, CPA
- Budget allocation & pacing
5. Tracking and Analytics
- Setting up conversion tracking
- Google Analytics integration
- Measuring ROI & improving performance
6. Optimization Techniques
- A/B testing ads and landing pages
- Quality Score improvement
- Scaling winning campaigns
Who Should Join This PPC Workshop?
This program is designed for anyone looking to gain real PPC advertising skills, including:
- Digital marketing beginners
- Freelancers & career switchers
- Marketing executives & sales professionals
- E-commerce brand owners
- Bloggers & affiliate marketers
- Local businesses running or planning ad campaigns
No prior experience with Google Ads is required — we’ll guide you from scratch to advanced level
How to Enroll in the PPC Workshop
Step 1: Fill out the Registration Form
Visit MindGigs and fill in your details.
Step 2: Choose a Batch & Payment Option
Select your preferred schedule (morning/evening) and submit the course fee.
Step 3: Receive Access
You’ll get an email with Zoom links, your training dashboard, and resources.
Why Learn PPC Workshop at MinidGigsPK?
- Requirement Analysis – In-depth consultation to align with your goals.
- UI/UX Design – Intuitive wireframing & prototyping.
- Agile Development – Sprint-based milestones with continuous feedback.
- QA & Deployment – Rigorous testing before launch.
- Support & Scaling – Ongoing maintenance & updates.
Frequently Asked Questions
1. Is this PPC workshop suitable for complete beginners?
Yes! This Google Ads training is designed for beginners and intermediate learners. Whether you’re a freelancer, job-seeker, or business owner with no prior experience, we start from the fundamentals and build up to advanced strategies — all through practical, real-world examples.
2. Will I get hands-on experience with a real Google Ads account?
Absolutely. During the PPC workshop, you’ll set up real campaigns inside a Google Ads account, explore live dashboards, and even receive personalized feedback on your ads. Our goal is to ensure you can confidently run campaigns on your own after the training.
3. Do I need to be from Peshawar to attend this workshop?
No. Our PPC workshop is offered both online (via Zoom) and in-person in Peshawar. If you’re located anywhere in Pakistan (or beyond), you can easily join the virtual sessions and access all materials and recordings.
Will I receive a certificate after completing the course?
Yes, every participant who completes the workshop will receive a digital Certificate of Completion. This can be a great addition to your portfolio or CV, especially if you’re pursuing freelance or digital marketing roles.