Digital Marketing Full Course
Module 1: Introduction to Digital Marketing Full Course
- Overview of Digital Marketing
- Importance in the Modern Business Landscape
- Digital Marketing Channels and Platforms including a Digital Marketing Academy Near Me for practical learning.
Module 2: Website Basics and CMS
- Understanding Websites and Web Design
- Introduction to Content Management Systems (CMS)
- WordPress: Setting Up and Customization and Incorporating Free Digital Marketing Course with Certificate for hands-on experience.
Module 3: Content Creation and Marketing
- Content Marketing Strategies
- Blogging and Article Writing
- Visual Content Creation (Images, Infographics, Videos) And Integration of IIDE Free Courses for additional learning resources.
Module 4: Search Engine Optimization (SEO)
- Basics of SEO
- On-Page and Off-Page Optimization
- Keyword Research and Analysis , emphasizing the importance of Google AdSense Course in Peshawar for effective SEO.
Module 5: Social Media Marketing (SMM)
- Social Media Platforms Overview
- Social Media Strategy and Planning
- Social Media Advertising, including practical insights from Haris Institute Rawalpindi.
Module 6: Email Marketing
- Building Email Lists
- Creating Effective Email Campaigns
- Email Automation and Analytics
Module 7: Pay-Per-Click (PPC) Advertising
- Introduction to PPC
- Google Ads and Bing Ads
- Display Advertising and Remarketing, incorporating strategies from the Digital Marketing Masterclass.
Module 8: Analytics and Data-driven Marketing
- Introduction to Web Analytics
- Google Analytics Setup and Reporting
- Data-driven Decision Making, with insights from the Google AdSense Course in Peshawar.
Module 9: Influencer Marketing
- Understanding Influencer Marketing
- Identifying and Collaborating with Influencers
- Measuring Influencer Campaign Success
Module 10: Online Reputation Management (ORM)
- Importance of Online Reputation
- Managing and Monitoring Online Reviews
- Crisis Management in Digital Media
Module 11: E-commerce Strategies
- Overview of E-commerce Platforms
- Setting Up an E-commerce Website
- E-commerce Marketing Strategies, with a special focus on E-commerce Course in Peshawar.
Module 12: Mobile Marketing
- Mobile Marketing Fundamentals
- App Marketing Strategies
- Mobile Advertising
Module 13: Local SEO and Marketing
- Local Search Optimization
- Google My Business Optimization
- Local Advertising Techniques
Module 14: Legal and Ethical Considerations
- Digital Marketing Laws and Regulations
- Ethical Practices in Digital Marketing
Module 15: Emerging Trends in Digital Marketing
- Voice Search Optimization
- Augmented Reality (AR) and Virtual Reality (VR)
- AI and Chatbots in Marketing
Module 16: Final Project and Practical Application
- Developing a Comprehensive Digital Marketing Strategy
- Implementing Strategies on a Website (WordPress)
- E-commerce Marketing Campaign
Module 17: Continuous Learning and Industry Updates
- Staying Updated with Digital Marketing Trends
- Professional Development and Certifications
- Q&A and Discussion Sessions