Earn money is the first aim of every person now a days, for that I think there is no other best way besides put your business online. Online business is the cost effective approach for us now a days. Every business man who is running own business he wants to double his revenue. If you do some research will know that who run their business online they get handsome amount besides those people who still follow traditional ways of business.
For doing online business you must knows few things, and you should follow these things.we all knows that for doing any kind of business first you have to registered with your concerned department. For business registration you have to complete these steps..
For the incorporation of your business click on SECP.
From Information Technology perspective in IT (Software Companies and Call centers) should have register own self with PSEB and KPITB.
For registration with Pakistan Software Export Board click on PSEB.
For registration with Khyber Pukhtoon khuwa Information Technology board click on KPITB.
Operating Procedures converting Business Online
The first step in changing from old system to new system is to document all the company operations. For that we already discussed Company Incorporation Procedure. Base on you your old system. By adopting new ways whatever is necessary to do new things. Here for understanding we can use online store as a example. Plan out each step in process, starting with how you will receive orders , fill and ship the completed orders to the customers. Here services department is must be there for customers assistance, returns and refunds procedures. Most of businesses can be automated. so we need fewer people to handle tasks. It will save manpower load and save costs. Since online E-Business (Business online) is open business 24/7 means 24 hours a day, seven days a week.
Websites – Converting Business Online
When converting business online (E-Business), you website will become face of your company (Business) in the eyes of your customers. As here we using a online store as a example you know we don’t want to be located in dirty and scruffy store.
So your website should be user friendly, easy to navigate and fully functional website. Here one thing is must be important. The pages must be load quickly and can perform certain necessary tasks. But not be so much crowded. There are some ways to do this task. You can buy low cost system to design your own pages, second is to hire a designer. Who design your pages according to your need and demands. Invest in your site so that it becomes unique to your customers.some of best companies for website development are Mindgigs Solutions, Net Sol Inc, so on.
Keep in mind for websites you should buy a domain and hosting facilities. It’s just like a back bone of the website. Without this you can’t run your websites. Here we mention some famous web hosting and domain sites. And another thing is important is to optimize your site by optimizing techniques SEO.
Advertising and Marketing Strategies in Converting Business Online
Advertisement is the backbone of your business due to advertising customers attract towards your bossiness. In old traditional ways it was very difficult tasks but in after convert business online we having many of options available for marketing and advertising. if we search for these options we will know for bringing customers to your website business pay per click advertising is best. where you pay on each time when someone click on your advertise. There are much companies which providing these services. But now a days Google ads, YouTube ads on top.
Other best way to do bring customers to your business online site is to writing Articles and Blogs. But your these content should be optimize means you should use that kind of keywords in your article and blogs related with your business as a whole helps the search engines which is highly related with people search. SEO is the best technique for that ever I search. other ways of putting your content on market is Medium, Quora and strategically landed pages like LinkedIn, Face book ads, twitter etc. Another best way to attract your customers with creating videos on YouTube channel. Developing relationships with customers are also a good way for advertising. Here I mentioned all in detail below.
- AMP & FBIA.
- Email marketing.
- YouTube videos.
- Instagram influences.
- Facebook ads and strategically landed pages.
- Medium and Quora.
AMP & FBIA
AMP stands Accelerated mobile pages, it’s a Google project back designed is 2016. It’s a best approach for online business. Due to this web pages are improves the user experience and core business metrics. Recently amp contributor summit held in October is to enhance the features of AMP. And FBIA we all knows that its stands for Facebook instant articles. Its introduces by Facebook. If I not discuss its major benefits here it will be wrong.
- Increased traffic
Faster Use experience
- Better user experience
- Lower hosting cost
- Improve availability
As mentioned name explaining is an act of sending commercial emails to the group of people.
Its allows you to constantly in touch with customers directly. Email marketing is best for online business in various aspect like Targeted and personalized content, build credibility, better brand recognition, boosts your sales and most of all optimizing your time and budget.
It’s a famous kind of social network advertising, we also called it social media targeting. The major benefit of this is that due to this the advertisers take a advantages of user demographic information and target their ads appositely. For this you have to registered your business with Facebook business. There are also some use full tools there for your help. For registration click on Facebook ads.
For communication with your customers contact details is also an important factor in online business. You should mention details in your website. There are several ways to be in contact with your customers. Commonly which in use are PTCL Number, Email address, Your official location address, social media pages.
Real time chat
This feature is also very important for online business. We usually see this function on several educational, social, business websites. A verity of software programs available in market who providing this function like Live Person, pure chat, intercom etc. it’s also built-in available in different web programming language like larval, what you should you do ? Just in contact with a professional developer and tell him to add this functionality and get in touch with your customers directly.
Delivery and shipment
It’s also very much important to providing delivery and shipment to you foreign customers and to those who can’t come to you. For that you should reach to your customers door step. How it will be possible? How you will fill your orders? For that delivery and shipment is much important. But it must be on time. Other online businesses give 7 official days to their customers for delivery. There are several famous companies like DHL, AS Shipping Pakistan, TCS are there. you should contact them for your best business growth.